Find your audience. Find their problem. Be the solution. Simple stuff, really. And, if you work in a tight enough niche, your audience will find you. Just ask these guys. No need to put a phone number on this box. When you’re the best, well, you’re in a world all your own.
I drove past this work of art on a warm winter day in Texas and had to get a photo. There is something so magical about this premise and cryptic blue box. How do you think it works?